There’s a massive difference between blogging like a beginner and blogging like a pro. Pros receive traffic, beginners don’t. Being a beginner isn’t bad of course; everybody has to start somewhere. Taking the step and becoming a better blogger, however, is a key part to seeing success.
Granted, I am not the greatest example. I have seen moderate success with my writing, but nowhere near that of excerpts like Neil Patel or Cristian Mihai. However, these ten tips are a compilation of the tips offered by experts such as the aforementioned Neil Patel. Employing them will ensure your step-up to the levels of elite bloggers and will give you an eventual boost in traffic.
Blogging can be tricky, and it doesn’t get any easier. Mistakes in the beginning may not count, but the further along you get, the worse you feel when you actually do mess up.
If you want to avoid the massive dip in traffic that often comes with committing a major blogging mistake, make sure to have these four items checked off your list. If you have already done the work, you will be fine. If not, you should probably get to work right away.
Being a good blogger means standing out from the rest. Too many young bloggers begin their journey, mimicking their peers, only to give up after two months with no followers.
The reason? They lacked individuality and professionalism.
I have been blogging for almost four years, though the first three shouldn’t count. I had six followers by the end of year three, and I honestly didn’t care. I was in my own little world. If five people read what I wrote, it was a good day. It wasn’t until the beginning of 2019 that I was introduced to WordPress, and there, I found my passion.
From the start, four things set me apart from the rest: I was hungry to learn, I put what I learned into practice, I consistently maintained professional writing, and I posted as often as possible. These four pieces to my blogging identity, coupled with my unique background, thrust me above the crowd and into a different status: trusted. People trusted what I wrote and took my words to heart. Why? Because I took these tips and worked.
With these tips, you should understand a bit more about the goal you are undertaking. Blogging is, after all, more than just a responsibility- it’s a job, and it should be treated as such. If you aren’t willing to put in the time and work, you won’t succeed.
Let’s face it. Views are the name of the game when it comes to blogging. Nothing is cooler than being able to say, “I got 18,000 views on my last post.” Of course, getting to that level of writing takes a long, long time and a lot of perseverance. But even if you have a small blog like mine, averaging 115 views per post, you can still usually tell if your views are starting to decline.
This can be seen in a few ways. Firstly, you might see a decline in your average daily views. Last month, my blog averaged about 85 views per day. Not terrible, not amazing, but pretty much average. That took almost a solid year of work just to reach in the first place. If, for example, I checked my average next month and found that I only averaged 60 views per day, warning bells would go off in my head. Obviously, something would be wrong, and I would attempt to find an answer.
Another way to tell this is by looking at your comments/likes on a post. My posts average 21 likes and 17 comments, and I can usually tell if one is above or below average at a glance. If it’s below average, I’ll start thinking- is it the time I published? Did I offend someone? There’s almost always an answer.
Finally, the last way to tell if your blog is losing readers is by looking at your average post views. My average post gets around 100 views after about a week, since some readers can take a bit of time to read them. Of course, if you’re publishing wintergreen content on a regular basis (content that could be read in ten years), your readers will continue coming back, making this statistic irrelevant. If you, like me, publish half-wintergreen content, now is the time to check your average post views. You can do so by clicking the WordPress stats panel, clicking “Months” to show your monthly statistics, and scrolling down. Under “Posts & Pages”, you will find your posts ranked by views, highest to lowest. This can be a fantastic indicator of which posts do better than others. If my Africa posts were towards the bottom of the spectrum, and my SEO posts were nearer to the top, what does this say? Obviously, some posts are read more then others.
There is, of course, a way to troubleshoot this. But before we get to this, let’s take a look at four reasons your views are declining in the first place.
When I first started blogging in 2017, I didn’t have a clue what I was doing. At first, I blogged on my dad’s website, writing about random things ranging from Fantasy Football scores to a weird dream. I believed my only readers to be my grandparents, and that was true.
After about eight months of this, I decided that blogging under my dad’s name seemed rather stifling. I created my own website using the free platform Blogspot. The website, elishamcfarland.blogspot.com, has since been deleted, but the lessons it taught me remain.
Let’s face it. In today’s world, Search Engine Optimizers are a dime a dozen. It only takes a Google search and a few clicks to find an Optimizer that will help you or, at the very least, give you tips on helping increase your website’s traffic. So why write on this at all? Word
The answer is astounding- around two out of every three new bloggers has no clue what SEO is. They start a WordPress blog, convinced the world is going to come calling at their doorstep, only to realize (after a week of writing) that they’ve only had five visitors and one comment from a dude with a weird username. They give up, convinced that blogging isn’t for them.
We bloggers have become lazy. Even in our ever-growing pursuit for followers and views, we have decided that some pieces of blogging are beneath us. And so, in our passivity, we have neglected key parts of our blogs and the posts therein. This has resulted in a lack of blog quality and a lowering of standards. But, if we work hard and learn from our failures, we can overcome the failures of our past and turn the Christian blogging community into a high-quality writing niche.
So, to combat laziness and blog failure, here are five common mistakes that many bloggers make. If you read these carefully and correct the mistakes that you are already making, you will immediately find an increase in your blog traffic and visitors.
I spoke on this last week. Citing something similar to a Lecrae quote, I said, “You aren’t a Christian blogger if you aren’t blogging about Christ.” This remains true.
Of course, if you are a Christian, this doesn’t immediately label you a Christian blogger. Being a Christian blogger is about stance- who you are, what you write, and what you stand for all matter in your category.
“But why have a category at all? Why can’t I just blog?” You’re probably asking. Well, here’s the problem- if you don’t have a category, it’ll be almost impossible to stand for something without your readers asking why. This is one of the reasons that WordPress has you enter your website’s category. Not only does it give your readers a sense of preparation for your posts, but it also makes you easier to find and gives you a niche.